Connect with us

Hi, what are you looking for?

News

AWS launches interactive video service in the Philippines and Indonesia 

Amazon Web Services (AWS), a cloud computing platform, has launched its interactive video service (IVS) in the Philippines and Indonesia. IVS is a live streaming solution that provides viewers with a lower latency experience or the time a video takes to go from the camera to the viewer – thereby resulting in more seamless video content.  

“Built on the same live streaming technology that powers Twitch [an American live video streaming app], Amazon IVS is a fully managed service that makes it easy to set up live, interactive video streams for a web or mobile application in just a few minutes,” said Shweta Jain, head of media and entertainment business development at AWS in Asia Pacific, in a press statement.  

Traditional video streaming required latencies of 20 to 30 seconds to accommodate the content preparation needed for high-quality viewing across multiple devices. Amazon’s Points of Presence (PoPs) in Manila and Jakarta are delivered through edge computing, which brings the processing closer to where data is generated. 

IVS can support different industries – such as e-commerce, gaming, and travel – that would like to enable interactivity with videos in their websites or apps, added Paul Chen, head of solutions architecture for AWS’s ASEAN region.  

“It is designed for developers who want to add live video and enable interactivity with video in their app or site without investing in streaming infrastructure,” he toldBusinessWorld in an e-mail. “Developers who are not video experts can focus on creating interactive video experiences using a simple set of APIs [application programming interface] to synchronize features such as polls, surveys, and other overlays with live video.”  

Uses include real-time Q&A and polls, as well as synchronized promotions alongside the live video, to allow viewers to make purchases or donations related to the content being shown.  

Traveloka, an Indonesia-headquartered travel super app, has already incorporated AWS’ IVS to accommodate its broadcasting needs for live streaming content related to flights, hotels, and food. The service was also used to live stream product promotions on its platform, including during the super app’s Salebrat10n birthday campaign. 

The Amazon IVS PoPs in Jakarta and Manila follows its recent announcement of the launch of 10 new AWS Local Zones – a type of infrastructure deployment that places AWS compute, storage, database, and other services closer to customers – across the Asia Pacific region. The aforementioned AWS Local Zones will roll out across Australia (Brisbane and Perth), India (Bengaluru, Chennai, Delhi, and Kolkata), New Zealand (Auckland), the Philippines (Manilla), Thailand (Bangkok), and Vietnam (Hanoi) over the next two years. 

“We look forward to working with customers in the Philippines to implement Amazon IVS to support their business,” added Mr. Chen. – Patricia B. Mirasol

Your information is secure and your privacy is protected. By opting in you agree to receive emails from us. Remember that you can opt-out any time, we hate spam too!

Latest

News

Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by enabling them to publish their stories...

News

Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by enabling them to publish their stories...

News

source: https://bit.ly/2GswBI6 ING BANK N.V.-Manila will leave the Philippine retail banking market before 2022 ends, just about three years after its foray into the...

Editor’s Pick

Autonomous warehouse robot maker BotsAndUs has secured $13m (£10.6m) in a seed round led by Swiss venture capital firm Lakestar. London-based BotsAndUs will use...

Editor’s Pick

Porsche Ventures has invested $1.5m (£1.2m) into British cycling insurance provider Laka as part of a wider $13.5m (£10.9m) Series A funding round. Headquartered...

Editor’s Pick

Netflix has announced another round of job cuts as it grapples with slowing growth and increased competition. The streaming giant said it was cutting...

You May Also Like

News

BW FILE PHOTO GROSS BORROWINGS by the National Government reached P2.6 trillion as of end-September as it continued to raise funds to respond to...

News

REUTERS By Luz Wendy T. Noble, Reporter The country’s foreign exchange buffers slightly increased as of end-October as the value of the central bank’s...

News

COVID-19 has had a significant impact on the mental health of Filipinos across different groups all over the archipelago. From frontline workers, parents balancing...

Financial Advisors

The healthcare ecosystem is one that has thrived on the cusp of scientific progress, benefitting enormously from the winds of change in the technological...

Disclaimer: Respect Investment.com, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2022 Respect Investment. All Rights Reserved.