Connect with us

Hi, what are you looking for?

Economy

Google’s New Crypto Ad Policy Might Increase Investors’ Attention towards Bitcoin ETFs

Tech behemoth Google announced last month that it would enable new crypto ad policy effective January 29, 2024.

As a result, the crypto community speculates that the amendment might include the recently approved Bitcoin exchange-traded funds (ETFs) promotions.

Google announced at the time that it would allow US marketers advertise Cryptocurrency Coin Trust products.

In particular, the update stressed “financial products that allow investors to trade shares in trusts holding large pools of digital currency.”

Interestingly, the definition aligns closely with the spot Bitcoin ETFs, approved by the US SEC on Jan 10.

Investors purchasing a spot Bitcoin ETF are not directly purchasing Bitcoin itself, but the fund that holds it as the underlying asset.

Crypto Community Anticipates Bitcoin ETF Ads

This alignment has stirred optimism among the crypto community, given Google’s ability to process an overwhelming 8.55 billion searches per day, as reported by DemandSage.

One crypto speculator took to X (Formerly Twitter), predicting that Bitcoin would witness “unprecedented levels of institutional and retail exposure.”

Reports are circulating that Google will be changing their policy and allowing #Bitcoin ETF ads starting on Jan 29th.

Google processes 100K searches/sec

Bitcoin is going to have unprecedented levels of institutional and retail exposure.

Prepare accordingly

— The ₿itcoin Therapist (@TheBTCTherapist) January 25, 2024

Besides, the expansive reach and high search volumes have motivated advertisers that meet certification requirements, to capitalize on Google’s platform.

Various users speculated that the ramifications of the policy change will reflect in boosting the visibility of Bitcoin ETFs.

This is because Google stands the biggest advertising network in the world with over $224 billion turnover in advertising.

Google is the biggest advertising network in the world.

+2x bigger than second biggest ad network Meta (Facebook/IG).#Bitcoin ETFs can start advertising on Google from tomorrow.

Bullish… pic.twitter.com/XGCYQnfaYM

— Bitcoin Archive (@BTC_Archive) January 28, 2024

The community is eagerly anticipating an influx of investors following the update, as it would allow more accessible investment options for the general public.

Furthermore, this could lift the recently recorded spot Bitcoin ETFs’ $80 million net outflows, that signaled dropping interests among investors.

Crypto-Related Ads to Pop-up Starting Monday: Five Years After Google Ban

The search engine giant announced a complete ban on crypto-related adverts in March 2018.  This includes crypto exchange ads, ICO promotions, crypto trading advice, among others.

“This policy will apply globally to all accounts that advertise these financial products,” Google stressed at the time.

Google’s move at the time followed a similar ad ban on crypto-related products by social media giant Facebook earlier.

The post Google’s New Crypto Ad Policy Might Increase Investors’ Attention towards Bitcoin ETFs appeared first on Cryptonews.

Your information is secure and your privacy is protected. By opting in you agree to receive emails from us. Remember that you can opt-out any time, we hate spam too!

Latest

Economy

As Bitcoin approaches a monumental milestone, speculation around its price trajectory intensifies, with many wondering if reaching $100,000 in March is within the realm...

Economy

A just-launched meme token called FrogWifHat (FWIW) is generating a significant buzz within web3 circles as it attempts to emulate the viral success of...

Economy

Dogecoin, the leading cryptocurrency in the meme coin market, has captivated investors, especially those driven by the fear of missing out (FOMO), with a...

Economy

Crypto exchange Binance unveiled a new promotion on February 28 for its VIP Invitation Program that is set to target traditional asset traders. In...

Economy

Japan is a global leader in compliant crypto payment services, according to a report published today by independent finance news outlet FinanceFeeds. The conclusion...

Economy

The DogWifHat price has erupted by 41% in the past 24 hours, surging to $0.7766 as the crypto market enjoys a 3.5% gain today....

You May Also Like

Financial Advisors

[#item_full_content]

Financial Advisors

[#item_full_content]

Financial Advisors

The humongous outbreak of the dreaded coronavirus has brought about a groundbreaking change in what the world perceived as ‘normal’. With an estimated 280,391,189...

Disclaimer: Respect Investment.com, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2024 Respect Investment. All Rights Reserved.